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Posted on Aug 13, 2009 - 02:13 PM

Popular Science Actually Trying to Make Science Popular

A new show on the Science Channel is trying to make science, innovation, and technology cool.

"Future Of" is aimed at examining how life as we know it will completely change within our lifetimes. It will feature interviews with scientists and firsthand coverage of breakthrough research and prototypes. By showcasing groundbreaking new ideas, "Future Of" is, itself, doing something new. Innovation is only useful if it is implemented—that is, if policymakers and the general public see how it can be used to transform everyday life. "Future Of" can do just that. Check out the promo video Popular Science released:

PopSci’s Future Of Promo from PopSci.com on Vimeo.

According to the show’s episode guide, "Future Of" aims to focus on issues like combat, security, and even immortality. But a lot of the cool tech the show features relies on having a sustainable energy framework. For example, the "Adventure" episode promises to showcase—yes, really—a flying car. But what does the carbon footprint of a flying car look like? How can we create the innovative ideas we need, and stay economically competitive, while keeping a commitment to clean and sustainable energy? Even the best ideas require real-world support to be successful. In fact, groundbreaking ideas require more cooperation between the political, tech, and business communities to give them the support they need. As America and the world face the energy challenges before us, it’s vital that we create policies that will keep us competitive. Only by bringing together decision-making leaders can we find sustainable solutions to these issues.

"Future Of" airs on Monday nights at 9 PM Eastern/8 PM Central on the Science Channel.

— Matthew Faraci

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