Compete.org — Council on Competitiveness

Council of Competitiveness

Publications

  • HPC Goodyear 42009

    “Goodyear Puts the Rubber to the Road with High Performance Computing.”

    Case Study

    In 2003 and 2004, the Goodyear Tire and Rubber Company found itself in a definite slump, suffering declining revenues and losing out to its two main competitors, Michelin and Bridgestone. In response, Goodyear leveraged its high performance computer clusters and its ongoing collaborative relationship with the Sandia National Laboratories to change the way it developed tires. Rather than designing, building and testing physical prototypes, Goodyear engineers used modeling and simulation to test virtual models and significantly cut time to market. The result was the Assurance® all-weather tire featuring TripleTred Technology®, a huge hit that helped Goodyear not only climb out of the hole it was in, but continue on to launch a flurry of new tires that resulted in record profits.

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  • HPC Ping 042009

    “PING Scores a Hole in One with High Performance Computing.”

    Case Study

    PING, a manufacturer of high-end golf equipment, is in a fiercely competitive marketplace where the phrase “innovate or die” is a literal truth. In 2005, the company replaced the workstation that had been used to simulate the design of new clubs with a powerful supercomputer running advanced simulation software. The machine paid for itself in a year as the company significantly reduced its need for physical prototyping of newly designed clubs and ramped up its pace of innovation, allowing PING to maintain its leadership in the worldwide premium golf equipment industry.

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  • HPC Pioneer 042009

    “Pioneer is Seeding the Future with High Performance Computing.”

    Case Study

    High performance computing (HPC) is enabling researchers at Pioneer Hi-Bred, a DuPont business, to conduct leading-edge research into plant genetics to create improved varieties of seeds. Pioneer researchers use HPC to manage and analyze massive amounts of molecular, plant, environmental and farm management data, allowing them to make product development decisions much faster than by using traditional experiments and testing alone. HPC also gives Pioneer a window into the future, allowing them to make more informed decisions about their applied breeding programs and frontload experiments with predicted potential winners. For Pioneer, the result has been faster improvement in new seed products, staying ahead of the competition, a major jump in innovation and productivity, and the ability to help meet some of the world’s most pressing demands regarding the availability of food, feed, fuel and materials.

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